{"title":"Coulon F.","description":null,"products":[{"product_id":"ap_02237","title":"Vitraux de France 1953","description":"\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eExhibition - Religion\u003c\/p\u003e\n\u003cp\u003eMuseum of decorative arts from the 11th to the 16th century\u003c\/p\u003e\n\u003cp\u003eMourlot\u003c\/p\u003e\n\u003cp\u003eGood condition, one tear\u003c\/p\u003e","brand":"Coulon F.","offers":[{"title":"68 x 48 \/ A","offer_id":49355527553351,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_02237_81914332-8d82-4178-8be8-a138e45c20a4.jpg?v=1712771470"},{"product_id":"ap_02238","title":"Vitraux de France 1953","description":"\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eExhibition - Religion\u003c\/p\u003e\n\u003cp\u003eMuseum of Decorative Arts - Collegiate Church of St Quentin\u003c\/p\u003e\n\u003cp\u003eGood condition, one tear, creases\u003c\/p\u003e","brand":"Coulon F.","offers":[{"title":"68 x 48 \/ A-","offer_id":49355528110407,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_02238_5c6ee896-2227-45a8-86d2-40b315b1879c.jpg?v=1712771386"},{"product_id":"ap_08739","title":"Jeunes gens engagez-vous dans les troupes de la métropole Circa 1930","description":"\u003cp\u003eCoulon's circa 1930 poster, bearing the message \"Jeunes Gens, Engagez-vous dans les Troupes de la Métropole\" (Young people, enlist in the troops of the metropolis) for the Ministry of War, is a captivating piece of propaganda art that transports us to an important juncture in history. Although Coulon may not be a household name today, this poster provides a vivid snapshot of recruitment efforts during the interwar period.\u003c\/p\u003e\n\u003cp\u003eThe central image of the poster is striking: a young military recruit is depicted engaged in the exhilarating act of skiing. Against a backdrop of pristine snow-covered mountains, this scene symbolizes the adventurous spirit and physical prowess that could be experienced by those who joined the metropolitan troops.\u003c\/p\u003e\n\u003cp\u003eHistorically, the interwar period was fraught with geopolitical tensions and uncertainty. Many European nations were rebuilding their military forces after World War I. France, too, sought to strengthen its army by appealing to the younger generation.\u003c\/p\u003e\n\u003cp\u003eCoulon's artwork was not just a call to duty but an invitation to embrace the vigor and vitality of youth in service to their nation. It encapsulated the idea that enlisting was not merely a duty but an opportunity for young individuals to engage in exciting and challenging adventures.\u003c\/p\u003e\n\u003cp\u003eMilitary - Skiing - Art Deco Poster - Alpine Hunters\u003c\/p\u003e\n\u003cp\u003eMinistry of War\u003c\/p\u003e\n\u003cp\u003eMoney Paris\u003c\/p\u003e\n\u003cp\u003eGood condition, light traces of folds, soiling\u003c\/p\u003e","brand":"Coulon F.","offers":[{"title":"120 x 80 \/ A  \/ On Linen","offer_id":41595102003385,"sku":null,"price":1500.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_08739Insta2.jpg?v=1694171935"},{"product_id":"ap_17833","title":"Jeunes gens engagez-vous dans les troupes de la métropole Circa 1930","description":"\u003cp data-start=\"257\" data-end=\"571\"\u003eThis striking recruitment poster from around 1930 is a vivid example of interwar French military propaganda, designed to appeal directly to young men hesitating over their professional future. Signed by the artist Coulon, the composition combines modern graphic dynamism with an optimistic vision of military life.\u003c\/p\u003e\n\u003cp data-start=\"573\" data-end=\"1045\"\u003eAt the center of the image, a smiling soldier glides confidently down a snowy slope on skis, rendered in bold, simplified forms and cool alpine tones. The mountainous backdrop and sweeping diagonals convey speed, strength, and freedom, presenting military service not as hardship, but as adventure, physical mastery, and modernity. The skis and mountain setting specifically evoke elite alpine units, suggesting technical skill and prestige within the metropolitan troops.\u003c\/p\u003e\n\u003cp data-start=\"1047\" data-end=\"1462\"\u003eThe typography reinforces the message with clarity and authority. The large headline “Jeunes gens” immediately addresses its audience, while the imperative “Engagez-vous” functions as a direct call to action. Below, practical instructions guide potential recruits toward local gendarmerie brigades, recruitment offices, or nearby regiments, underscoring the poster’s role as both persuasion and information.\u003c\/p\u003e\n\u003cp data-start=\"1464\" data-end=\"1856\"\u003eProduced during a period marked by demographic concerns and military reorganization after the First World War, this poster reflects the French state’s effort to modernize its image and attract motivated young citizens. Rather than emphasizing discipline or sacrifice, Coulon’s imagery highlights vitality, camaraderie, and opportunity, aligning military service with sport and national pride.\u003c\/p\u003e\n\u003cp data-start=\"1858\" data-end=\"2142\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eToday, this original poster is highly regarded by collectors of military history, propaganda art, and Art Deco–era graphics. It stands as a compelling visual document of how illustration and design were used to shape public perception of the armed forces in early 20th-century France.\u003c\/p\u003e\n\u003cp\u003eOriginal poster\u003c\/p\u003e\n\u003cp\u003eMilitary - Ski - Art Deco\u003c\/p\u003e\n\u003cp\u003eAlpine Hunters - Ministry of War\u003c\/p\u003e\n\u003cp\u003eMoney - Paris\u003c\/p\u003e\n\u003cp\u003eGood condition, light traces of folds\u003c\/p\u003e","brand":"Coulon F.","offers":[{"title":"120 x 80 \/ A  \/ On Linen","offer_id":46492434071879,"sku":null,"price":1500.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_17833Insta2.jpg?v=1770052323"}],"url":"https:\/\/galerie1881.fr\/en\/collections\/coulon-f\/france.oembed","provider":"Galerie 1881","version":"1.0","type":"link"}