{"title":"Fronval","description":null,"products":[{"product_id":"ap_01125","title":"Paris vu du haut de Notre-Dame avec la flèche 1960","description":"\u003cp data-start=\"220\" data-end=\"643\"\u003eThis stunning 1960 travel poster, featuring a photograph by Fronval, captures one of the most breathtaking perspectives of Paris—a bird’s-eye view from the top of Notre-Dame Cathedral. Published as part of a promotional campaign for tourism in mid-20th-century France, this striking image offers a nostalgic glimpse into the Parisian skyline before modern transformations altered the city's landscape.\u003c\/p\u003e\n\u003cp data-start=\"645\" data-end=\"1193\"\u003eThe composition draws the viewer’s eye to Notre-Dame’s intricate Gothic spire, a masterpiece of 19th-century restoration by Eugène Viollet-le-Duc, standing tall above the Île de la Cité. The vantage point provides a sweeping view of the Seine River, with its elegant bridges gracefully connecting both banks of the city. The photograph perfectly balances architectural grandeur with natural elements— the tree-lined quays, historic Haussmannian buildings, and the gentle curve of the river leading towards the distant horizon.\u003c\/p\u003e\n\u003cp data-start=\"1195\" data-end=\"1537\"\u003eAt the bottom of the poster, the title \"Paris\" is rendered in a chalk-like script, adding an artistic and handwritten touch that evokes the creative spirit of the city. The subtitle, \"Vue du Haut de Notre-Dame\", emphasizes the uniqueness of this perspective, inviting travelers to experience the majesty of Paris from above.\u003c\/p\u003e\n\u003cp data-start=\"1539\" data-end=\"1953\"\u003eDuring the 1960s, travel posters like this played a vital role in promoting tourism, serving as elegant souvenirs and inspiring countless visitors to explore the romantic, historic, and artistic essence of Paris. In retrospect, this poster also holds significant historical weight, as it immortalizes the now-lost original spire of Notre-Dame, which was tragically destroyed in the 2019 fire.\u003c\/p\u003e\n\u003cp data-start=\"1955\" data-end=\"2278\"\u003eToday, this original 1960 travel poster remains a sought-after collector’s item, cherished for its breathtaking photography, cultural significance, and timeless portrayal of Paris. It stands as a testament to the enduring magic of the City of Light, as seen from one of its most sacred and historic monuments.\u003c\/p\u003e\n\u003cp\u003eTourism - Religion - France\u003c\/p\u003e\n\u003cp\u003eThe arrow\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePrinted by Draeger in Paris\u003c\/p\u003e\n\u003cp\u003eGood condition\u003c\/p\u003e","brand":"Fronval","offers":[{"title":"100 x 62 \/ A","offer_id":51053816971591,"sku":null,"price":600.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_01125Insta2.jpg?v=1739484347"},{"product_id":"ap_02929","title":"France - Sport d'hiver dans les Pyrénnées - Barèges 1962","description":"\u003cp data-start=\"126\" data-end=\"484\"\u003eThis 1962 vintage travel poster, photographed by Fronval, promotes Barèges, one of the oldest ski resorts in the Hautes-Pyrénées, France. The composition masterfully blends leisure and sport, showcasing skiers carving their way down the snow-covered slopes, while sun-soaked visitors relax on a terrace, enjoying the crisp mountain air.\u003c\/p\u003e\n\u003cp data-start=\"486\" data-end=\"915\"\u003eNestled at the foot of the Pic du Midi de Bigorre, Barèges has long been a hub for winter sports and alpine tourism. The image captures a moment of mid-century winter elegance, with bright ski fashion, vintage wooden tables, and an inviting après-ski ambiance. This poster reflects the rise of French ski culture in the 1960s, when resorts in the Pyrenees were gaining popularity alongside the Alps.\u003c\/p\u003e\n\u003cp data-start=\"1084\" data-end=\"1347\"\u003eWith its sun-drenched terraces, pristine ski slopes, and lively atmosphere, this poster remains a captivating tribute to the timeless charm of Barèges. Today, it’s a sought-after collector’s item, evoking the golden age of French winter tourism.\u003c\/p\u003e\n\u003cp\u003eMountain - Ski - Hautes-Pyrénées - France\u003c\/p\u003e\n\u003cp\u003eThe sons of Victor Michel Paris\u003c\/p\u003e\n\u003cp\u003eGood condition, small tear\u003c\/p\u003e","brand":"Fronval","offers":[{"title":"61 x 40 \/ A","offer_id":42979076931769,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_02929Insta2.jpg?v=1740498317"},{"product_id":"ap_02932","title":"France - Barèges 1250M 1968","description":"\u003cp\u003eOriginal poster\u003c\/p\u003e\n\u003cp\u003eMountain - Ski - Hautes-Pyrénées - France\u003c\/p\u003e\n\u003cp\u003eBraun Mulhouse\u003c\/p\u003e\n\u003cp\u003eGood condition\u003c\/p\u003e","brand":"Fronval","offers":[{"title":"60 x 40 \/ A","offer_id":42979075686585,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/products\/AP_02932_88be3e31-91af-4e3e-a771-628aedbc764d.jpg?v=1666635141"},{"product_id":"ap_17343","title":"Haute Provence Champs de Lavande en Fleurs 1962","description":"\u003cp\u003eOriginal poster\u003c\/p\u003e\n\u003cp\u003eTourism - Photography - France\u003c\/p\u003e\n\u003cp\u003eDraeger Paris\u003c\/p\u003e\n\u003cp\u003eGood condition, small tears\u003c\/p\u003e","brand":"Fronval","offers":[{"title":"100 x 62 \/ A","offer_id":46757888229703,"sku":null,"price":250.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/products\/AP_17343.jpg?v=1685032168"},{"product_id":"ap_17151","title":"Cheverny SNCF Chateau de la Loire Circa 1960","description":"\u003cp\u003eOriginal poster\u003c\/p\u003e\n\u003cp\u003eTourism - Railway - Hunting\u003c\/p\u003e\n\u003cp\u003eCourre hunting - Illumination during the summer\u003c\/p\u003e\n\u003cp\u003eE. 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The interplay of rich, earthy reds and deep aquatic tones draws the viewer into the mysterious elegance of ocean life, reflecting the museum's mission to showcase the wonders of the sea.\u003c\/p\u003e\n\u003cp data-start=\"753\" data-end=\"1177\"\u003eCommissioned by the \u003cstrong data-start=\"773\" data-end=\"808\"\u003eFrench National Railways (SNCF)\u003c\/strong\u003e and \u003cstrong data-start=\"813\" data-end=\"831\"\u003eTourism Office\u003c\/strong\u003e, this poster is part of a celebrated era of mid-century travel advertising, when photography and graphic design came together to convey the richness of regional attractions. Biarritz, already famed for its beaches and imperial history, finds here an invitation to explore its quieter, more contemplative side—its connection to the natural world.\u003c\/p\u003e\n\u003cp data-start=\"1179\" data-end=\"1470\"\u003eWhether you're a lover of \u003cstrong data-start=\"1205\" data-end=\"1231\"\u003evintage travel posters\u003c\/strong\u003e, \u003cstrong data-start=\"1233\" data-end=\"1248\"\u003emarine life\u003c\/strong\u003e, or mid-century French design, this original print is a beautifully composed and historically significant example of \u003cstrong data-start=\"1366\" data-end=\"1390\"\u003e1960s visual culture\u003c\/strong\u003e. A rare find that brings the poetic stillness of the sea to any interior space.\u003c\/p\u003e\n\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eExhibition - Tourism - France - Seahorses\u003c\/p\u003e\n\u003cp\u003ePrinted by Draeger in Paris\u003c\/p\u003e\n\u003cp\u003eGood condition\u003c\/p\u003e","brand":"Fronval","offers":[{"title":"60 x 40 \/ A","offer_id":52248393777479,"sku":null,"price":350.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_23586Insta2.jpg?v=1758210675"},{"product_id":"ap_24393","title":"France Pyrénées danseurs au Pays Basque 1962","description":"\u003cp data-start=\"142\" data-end=\"506\"\u003eThis vibrant 1962 tourism poster, photographed by \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eFronval\u003c\/span\u003e\u003c\/span\u003e, promotes the cultural richness of the \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eFrench Basque Country\u003c\/span\u003e\u003c\/span\u003e within the \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003ePyrenees\u003c\/span\u003e\u003c\/span\u003e. 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Posters like this one emphasized authentic local experiences alongside natural beauty.\u003c\/p\u003e\n\u003cp data-start=\"1925\" data-end=\"2234\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eToday, the \u003cem data-start=\"1936\" data-end=\"1981\"\u003eFrance – Pyrénées : Danseurs au Pays Basque\u003c\/em\u003e poster remains a lively example of mid-twentieth-century tourism advertising. 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