{"product_id":"ap_11156","title":"Semaine nationale de l'enfance 1939","description":"\u003cp data-start=\"263\" data-end=\"661\"\u003eThis moving 1939 original poster by renowned Italian-French poster artist \u003cstrong data-start=\"337\" data-end=\"359\"\u003eLeonetto Cappiello\u003c\/strong\u003e was commissioned by the \u003cstrong data-start=\"384\" data-end=\"418\"\u003eMinistère de la Santé Publique\u003c\/strong\u003e for the \u003cem data-start=\"427\" data-end=\"459\"\u003eSemaine Nationale de l’Enfance\u003c\/em\u003e (National Children’s Week), held from \u003cstrong data-start=\"498\" data-end=\"519\"\u003e15 to 22 May 1939\u003c\/strong\u003e. Designed in the late interwar years, the work reflects both the urgency and idealism of France’s social health campaigns on the eve of WWII.\u003c\/p\u003e\n\u003cp data-start=\"663\" data-end=\"1027\"\u003eRendered entirely in shades of luminous cobalt blue, the central image shows a mother gracefully holding the hands of two small children. The figures are stylized with sculptural elegance, their forms both classical and modern, emphasizing protection, tenderness, and care. The visual message is immediate: the health and future of children lie in nurturing hands.\u003c\/p\u003e\n\u003cp data-start=\"1029\" data-end=\"1363\"\u003eCappiello, best known for his exuberant commercial posters of the Belle Époque and Art Deco periods, here adopts a \u003cstrong data-start=\"1144\" data-end=\"1188\"\u003emore subdued, yet deeply humanistic tone\u003c\/strong\u003e. The soft contours, limited palette, and dignified composition give the poster a solemn, almost sacred quality, marking a shift in purpose from advertising to public welfare.\u003c\/p\u003e\n\u003cp\u003eMedical - Social - France\u003c\/p\u003e\n\u003cp\u003ePrinted by Edimo in Paris\u003c\/p\u003e\n\u003cp\u003eGood condition, creases, small tears on the edges\u003c\/p\u003e","brand":"Cappiello Leonetto","offers":[{"title":"200 x 126 \/ B","offer_id":52430380106055,"sku":null,"price":2000.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_11156Insta2.jpg?v=1759931355","url":"https:\/\/galerie1881.fr\/en\/products\/ap_11156","provider":"Galerie 1881","version":"1.0","type":"link"}