{"product_id":"ap_23930","title":"Pendant la pluie, le bon temps avec Suralo l'imperméable le plus sûr 1957","description":"\u003cp data-start=\"168\" data-end=\"390\"\u003eThis joyful 1957 original advertising poster for Suralo raincoats perfectly captures the spirit of post-war optimism and functional fashion, with a vivid and whimsical composition by the illustrator Z. Duc.\u003c\/p\u003e\n\u003cp data-start=\"392\" data-end=\"797\"\u003eSet in a grayscale city park under heavy rain, the poster features a stylish couple in brightly colored yellow and blue trench coats, sheltering together under a newspaper titled \u003cem data-start=\"575\" data-end=\"587\"\u003e\"Le Temps\"\u003c\/em\u003e. A cheerful child in a pink coat jumps through puddles behind them. The vivid colors of the coats – and the bold, rainbow-hued “Suralo” logo – stand out in delightful contrast to the monochrome background.\u003c\/p\u003e\n\u003cp data-start=\"799\" data-end=\"823\"\u003eThe taglines say it all:\u003c\/p\u003e\n\u003cul data-start=\"824\" data-end=\"982\"\u003e\n\u003cli data-start=\"824\" data-end=\"922\"\u003e\n\u003cp data-start=\"826\" data-end=\"922\"\u003e“Pendant la pluie, le bon temps avec Suralo” – \u003cem data-start=\"877\" data-end=\"920\"\u003e“During the rain, good times with Suralo”\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"923\" data-end=\"982\"\u003e\n\u003cp data-start=\"925\" data-end=\"982\"\u003e“L’imperméable le plus sûr” – \u003cem data-start=\"959\" data-end=\"982\"\u003e“The safest raincoat”\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"984\" data-end=\"1146\"\u003ePrinted by Imp. Richard - Paris, this poster is not only a celebration of clever 1950s graphic design but also a vibrant piece of fashion advertising history.\u003c\/p\u003e\n\u003cp data-start=\"1148\" data-end=\"1305\"\u003eA rare and charming addition for collectors of vintage French posters, rainwear memorabilia, or fans of mid-century illustration and advertising.\u003c\/p\u003e\n\u003cp\u003eAdvertising - Fashion - France\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePrinted by Gaillard in Paris\u003c\/p\u003e\n\u003cp\u003eGood condition, creases\u003c\/p\u003e","brand":"Duc Z.","offers":[{"title":"156 x 118 \/ A-","offer_id":52430382367047,"sku":null,"price":500.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_23930Insta2.jpg?v=1763126403","url":"https:\/\/galerie1881.fr\/en\/products\/ap_23930","provider":"Galerie 1881","version":"1.0","type":"link"}