{"product_id":"ap_24082","title":"Gardez-la intacte ! Circa 1980","description":"\u003cp data-start=\"226\" data-end=\"461\"\u003eThis beautiful circa 1980 environmental poster by Samivel, titled \u003cem data-start=\"292\" data-end=\"313\"\u003eGardez-la intacte !\u003c\/em\u003e (“Keep it untouched!”), is a poetic and visionary example of French ecological graphic design dedicated to the preservation of mountain landscapes.\u003c\/p\u003e\n\u003cp data-start=\"463\" data-end=\"904\"\u003eCreated for the Club Alpin Français with the collaboration of the Agence Nationale pour la Récupération et l’Élimination des Déchets, the poster promotes respect for alpine environments through a strikingly minimalist and contemplative composition. The text calls for the cleanliness and protection of mountain refuges and chalets: \u003cem data-start=\"795\" data-end=\"850\"\u003e“Ni déchets, ni pollution, ni bruit, ni destructions”\u003c\/em\u003e (“No waste, no pollution, no noise, no destruction”).\u003c\/p\u003e\n\u003cp data-start=\"906\" data-end=\"1272\"\u003eThe image depicts a solitary alpine ibex standing quietly beside a small reflective pool high in the mountains, surrounded by immense snow-covered peaks rendered in delicate shades of pale blue and white. The vast empty sky and restrained palette create an atmosphere of silence, purity, and fragility, perfectly aligned with the environmental message of the poster.\u003c\/p\u003e\n\u003cp data-start=\"1274\" data-end=\"1743\"\u003eSamivel — the pseudonym of Paul Gayet-Tancrède — was one of the great French illustrators, writers, and defenders of mountain culture during the twentieth century. Passionately devoted to the Alps and natural landscapes, he became famous for his luminous watercolors, travel illustrations, and ecological activism long before environmental protection became a widespread public concern. His work consistently celebrated the beauty and vulnerability of untouched nature.\u003c\/p\u003e\n\u003cp data-start=\"1745\" data-end=\"2162\"\u003eIn this poster, Samivel’s refined watercolor technique is perfectly suited to the subject. Rather than using dramatic slogans or aggressive imagery, he communicates through serenity and visual harmony. The near-empty composition invites contemplation and emphasizes the scale and silence of the alpine world. The isolated ibex becomes a symbol of wilderness itself — peaceful, vulnerable, and deserving of protection.\u003c\/p\u003e\n\u003cp data-start=\"2164\" data-end=\"2491\"\u003eThe poster also reflects the growing environmental awareness of the late twentieth century, particularly in France, where concerns about tourism, waste, and industrial development increasingly threatened fragile mountain ecosystems. Through its elegant simplicity, the work conveys a message that remains deeply relevant today.\u003c\/p\u003e\n\u003cp data-start=\"2493\" data-end=\"2750\"\u003eDecoratively, the poster possesses exceptional visual calm and sophistication. Its soft tones and minimalist composition make it particularly appealing for interiors focused on nature, mountain culture, environmental themes, or modern French graphic design.\u003c\/p\u003e\n\u003cp data-start=\"2752\" data-end=\"3054\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eToday, original Samivel posters are highly sought after by collectors of alpine art, environmental graphics, and twentieth-century French illustration. \u003cem data-start=\"2904\" data-end=\"2925\"\u003eGardez-la intacte !\u003c\/em\u003e stands as both a beautiful decorative work and an early artistic statement advocating for the preservation of the natural world.\u003c\/p\u003e\n\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eSkiing - Tourism - Ecology - France\u003c\/p\u003e\n\u003cp\u003eCleanliness of mountain huts and chalets. No waste, no pollution, no noise, no destruction - Original poster created for the French Alpine Club in collaboration with the National Agency for Waste Recovery and Disposal\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePrinted by Fot in Lyon\u003c\/p\u003e\n\u003cp\u003eGood condition\u003c\/p\u003e","brand":"Samivel","offers":[{"title":"98 x 60 \/ A  \/ On Linen","offer_id":53937954619719,"sku":null,"price":1200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_24082Insta2.jpg?v=1779800522","url":"https:\/\/galerie1881.fr\/en\/products\/ap_24082","provider":"Galerie 1881","version":"1.0","type":"link"}